Growth and Renewed Focus

Situation

We were introduced by an existing client to a company that was on the cusp of significant growth.

It operated in the beverage sector and had seen signs of growth from a variety of customers.

Prior year turnover was c£1 million, but for a variety of reasons it was anticipating turnover to reach close to £10million in the next 12 months followed by further growth to £25 -30 million.

The company operated in different divisions for historical reasons, as well as having another trading subsidiary, and it was no longer appropriate to do so.

Task

We advised the director shareholders that we should restructure the company and sell off the lower growth non-core areas and focus on the high growth opportunity.

The company operated a fairly low-level finance function and relied on its external accountants for additional advice.  This was not what the company required moving forward.

It was no longer appropriate and it was exacerbated by the fact that none of the directors had a financial background.

Action

We were appointed as Part-time Finance Director and as part of the role we recruited a Financial Controller and additional Finance Team staff.

We significantly changed the financial management regime introducing new reports, forecasts and Key Performance Indicators, as well as a new more sophisticated cash management structure.

We led the finance raising to raise additional working capital facilities (increase of 400%) to meet the increased demand.

We also led the restructuring of the company by way of a tax effective reorganisation, with outside tax expertise from a “Big 4” firm.

The non-core elements of the company were sold off and a new holding company created by way of a tax effective demerger and restructuring.

The company grew by more than 800% and following the successful restructuring we handed over to the new finance team that we had installed.

Result

Key outcomes of the role included:

  • Led all financial matters during annual growth of over 800%.
  • Raised growth finance and additional working capital facilities (increase of 400%).
  • Led the internal finance team and restructured the core business by way of a tax efficient reorganisation.
  • Led the sale of non-core parts of the group.
  • Significantly improved the cash generation, trade debtor ageing, stock days and general financial reporting and infrastructure.